Companies / Data marketplace
Troveo
Licenses non-public data on its owners' behalf (creators' video, audio and game libraries; companies' records) and pays a share of every sale. Recorded here: 5 clauses of its contract in its own words, what it sells, in its own words, 1 funding event, 1 revenue figure, 13 public prices and 3 market records.
troveo.aiLatest record 16 Oct 2026
disclosed funding raised
How Troveo buys data
Troveo, business data page, 14 Oct 2026- What it wants
- Company exports (email, chat, CRM, tickets, files); 1080p or 4K footage; audio and gameplay libraries.
- What it publishes about price
- "AI labs and startups are actively paying six figures for company data exports", and Troveo pays the holder "on every sale, not just the first".
- Who it takes
- No minimum stated; value scales with team size. Content must be owned or rights-held.
- How the holder is paid
- For in-demand datasets, signed deal to first payout in under a month.
- Who removes personal data
- Troveo scrubs names, contact details, credentials and client identities to a documented standard, at no charge.
- What it pays for an introduction
- Nothing published.
We are not Troveo's agent, partner or representative. If you hold data it might buy, we can put it in front of Troveo and every other buyer that fits at the same time.
What Troveo sells
In its own words, read on its own site 15 Oct 2026. On the vendor register
- Where its data comes from
Licensed from its owners: “Share a brief and we source data to your exact spec from our licensor network.” troveo.ai
The client's own data: “Troveo matches you with them, anonymizes your data to a documented standard, and licenses it on terms you approve” troveo.ai
Recorded from people and the real world: “We activate exclusive supply networks to capture and deliver high-quality, model-aligned content at scale.” troveo.ai
- Buys data from owners
In its words: “Share a brief and we source data to your exact spec from our licensor network.” troveo.ai
- Areas its pages name
- Images and video, Speech and audio, Robotics, Games, Business work, Languages
What Troveo's contract says
The clauses Troveo publishes for the people it buys data from, in its own words, the costliest first. “Our reading” is ours, not Troveo's. These terms change: read the page itself before you sign.
Exclusivity
Exclusivity is time-limited and has to be earned.
“It's time-limited and it has to be earned.”
Our reading: Troveo reports that 95 percent of its licensors signed exclusively; while it lasts, only Troveo can sell your data.
troveo.ai, read 11 Oct 2026When you are paid
A share of the revenue on every sale; the share is not published.
“You share in the revenue on every sale, the first and every one after. Terms are stated plainly in your agreement, and we've already paid licensors $20M+.”
Our reading: Ask for the percentage, and whether advances are recouped from later sales (its finance job advert mentions "advances, recoupment").
troveo.ai, read 11 Oct 2026Who removes personal data
Troveo scrubs names, contact details, credentials and client identities to its documented standard.
“People's names, contact details, credentials, and client identities are scrubbed to our documented standard before your data is put to work.”
Our reading: Its own standard, run by itself; ask to see it.
troveo.ai, read 11 Oct 2026Other
No fees, setup costs or deductions; Troveo earns only when you do.
“Nothing. No fees, no setup costs, no deductions from your payouts – we only make money when you do.”
Our reading: "No fees" means its cut sits inside a share you have not been told.
troveo.ai, read 11 Oct 2026Licence and use
Troveo licenses on your behalf under terms you approve; ownership never transfers.
“on your behalf under terms that you sign off on; ownership never transfers.”
Our reading: You approve each set of terms, which is your protection: use it.
troveo.ai, read 12 Oct 2026
Not published: Revenue share percentage, Exclusivity length in months. Ask for each in writing.
Public prices involving Troveo
- Troveo's cumulative payouts to video content owners for AI-training licences, against the hours of video it has licensed (creator, studio and archive footage)
What reached rights holders on average per licensed hour across Troveo's whole library, the realised floor of the creator-footage market; up from $5 an hour in its first year ($5 million for 1 million hours, already in the store). Payouts are the owners' share, after Troveo's cut.
The payer's own page, Troveo, For Content Owners page
$50M+ paid to creators; 7M+ hours video content licensedcumulative payouts across all licensed hours
- A company's operational data, Troveo estimator output: 100 employees, 8 to 15 years of operating
Rendered by Troveo's own estimator on 11 Oct 2026 for the slider and menu positions named in the item. Troveo is a marketplace paid on a revenue share, and its page labels the figures directional; its ranges run far above the buyers' estimators for the same company. These are the widget's default positions.
A vendor's published price guide, Troveo, business data page estimator
$800K – $1Mper company (estimator output for the stated inputs)
- A company's operational data, Troveo estimator output: 1,000+ employees, 15+ years of operating
Rendered by Troveo's own estimator on 11 Oct 2026 for the slider and menu positions named in the item. Troveo is a marketplace paid on a revenue share, and its page labels the figures directional; its ranges run far above the buyers' estimators for the same company.
A vendor's published price guide, Troveo, business data page estimator
$3M – $3.6Mper company (estimator output for the stated inputs)
- A company's operational data, Troveo estimator output: 20 employees, 3 to 7 years of operating
Rendered by Troveo's own estimator on 11 Oct 2026 for the slider and menu positions named in the item. Troveo is a marketplace paid on a revenue share, and its page labels the figures directional; its ranges run far above the buyers' estimators for the same company.
A vendor's published price guide, Troveo, business data page estimator
$300K – $400Kper company (estimator output for the stated inputs)
- A company's operational data, Troveo estimator output: 250 employees, 8 to 15 years of operating
Rendered by Troveo's own estimator on 11 Oct 2026 for the slider and menu positions named in the item. Troveo is a marketplace paid on a revenue share, and its page labels the figures directional; its ranges run far above the buyers' estimators for the same company.
A vendor's published price guide, Troveo, business data page estimator
$1.2M – $1.5Mper company (estimator output for the stated inputs)
- A company's operational data, Troveo estimator output: 500 employees, 8 to 15 years of operating
Rendered by Troveo's own estimator on 11 Oct 2026 for the slider and menu positions named in the item. Troveo is a marketplace paid on a revenue share, and its page labels the figures directional; its ranges run far above the buyers' estimators for the same company.
A vendor's published price guide, Troveo, business data page estimator
$1.6M – $2Mper company (estimator output for the stated inputs)
- A full company's operational data licensed through Troveo's business data program
A marketplace's own floor for whole-company data, set against its $5,000 single-repo baseline on the same page.
A vendor's published price guide, Troveo
Typical deals start at six figuresper company
- A private repository, graded by the platform
Troveo's guide citing an unnamed codebase-buying platform's listed baseline, adjusted after grading. Production history, linked tickets and reviews, clean rights and an unusual domain raise it.
The payer's own page, Troveo, How to sell source code and workflows to AI labs
$5,000 baselineper repository
- Terabytes of creator video licensed through Troveo, deals negotiated by a creator manager (Night Media)
Words only: a manager's account of deals he closed, with buyers not named. Sits between single creators' small cheques and the top creators' seven-figure totals.
Press report, Semafor, The AI boom is turning old content into cash cows for creators
about five deals, each worth tens of thousands of dollarsper deal
- A large creator's video catalogue licensed through Troveo, total paid to each of a handful of creators
The intermediary's CEO speaking about its top few creators; the buyers were large tech companies and AI startups. A ceiling case, not a typical payout.
Press report, Semafor, The AI boom is turning old content into cash cows for creators
more than $1 million eachper creator, in total
- Everything Troveo paid content owners in its first year: $5 million for 1 million hours of footage
Realised average paid out to owners, far below the quoted $0.75 to $3 a minute: most hours delivered earn little, a few earn a lot. Troveo has since said it paid out more than $20 million in total.
Press report, New York Post via AOL, Influencers are making big money selling leftover videos to train AI
some $5 million for 1 million hours of contentfor 1 million hours of footage
- One creator's back catalogue monetised through Troveo (900 hours of video)
What a single creator realised on 900 hours sold (well over $40,000 in total), near the bottom of the broker's quoted range.
Press report, New York Post via AOL, Influencers are making big money selling leftover videos to train AI
roughly $0.80 to $.90 per minuteper minute
- Creators' unused footage licensed through Troveo for AI training (Troveo's typical range)
The broker's own typical range, depending on how visually diverse the footage is or how well it fits a buyer's need. Creators grant Troveo exclusive AI-training rights in return for a revenue share.
Press report, New York Post via AOL, Influencers are making big money selling leftover videos to train AI
$.75 to $3 a minuteper minute
What Troveo earns
Revenue, run rates and ARR as each was published. Run rates are often a best month times twelve, and gross figures include what passes through to experts.
- cumulative to Apr 2026Measurepayouts to rights holders (cumulative)Figure$20M
Funding and acquisitions
- 4 Nov 2024EventSeedAmount$4.5M
In the brokerage market
Oct 2026, price range
six figures
Business-data page, undated, read 2026-10-16. Troveo also states $20M+ paid to licensors and 40+ active buyers on the same page.
Sep 2026, price range
a few thousand dollars per graded repository; 10,000 to 100,000 dollars per shutdown deal; hundreds of thousands for a complete company archive
Operating companies usually license and keep ownership; an outright sale is 'mainly for shutdowns'. Exclusive licences command a premium. Rights work makes deals take 'Weeks, not days'.
Jul 2026, intermediary
over $20 million paid out; 95 percent of licensors exclusive
Commission not disclosed.
Cited in these 6 guides
- Which AI Data Buyers Take Holders Outside the US?
- AI Training Data Companies: Who Does What in 2026
- micro1, Handshake, Turing, Mercor: Data Programs Compared
- How Much Is Your Company's Data Worth to AI Companies?
- How to Sell Videos to AI Companies: Prices, Buyers and Rights
- How to Sell Your Codebase to AI Companies (and What It's Worth)
Cite this
AIData.Broker, “Troveo in the AI training data market”, reviewed 16 Oct 2026. https://www.aidata.markets/companies/troveo
Free to reuse under CC BY 4.0 if you credit AIData.Broker and link to this page. Each row names the publication that stated it, and words quoted from a source keep that source's own terms.