Companies / Other
Verisk
A US data analytics firm that bought drivers' data from automakers for insurers until 2024. Recorded here: 2 public prices.
verisk.comLatest record 26 Jul 2024
Public prices involving Verisk
- Driving data from about 97,000 connected Honda cars whose owners enrolled in Honda's optional Driver Feedback programme, shared by American Honda with the data broker Verisk between 2020 and 2024 (Verisk resold driving scores to insurers).
A living company selling its customers' records: the figure is what Honda itself told Senator Wyden's office it was paid, not a court record. It is a data-sharing arrangement with a broker over years, not a one-off sale of a database. The senators say consent was obtained through screens that buried the Verisk disclosure; Verisk shut the product down in April 2024. Filed as the deal's value (unit contract), not as a price for one company's records: a multi-year data-sharing arrangement with a broker, which is the market's news rather than a holder's comparison (the rule of 19 Oct 2026 in prices.ts companyDataSales).
$25,920, or 26 cents per carper company, total paid over four years for one automaker's customer driving data
- Driving data from about 1.7 million connected Hyundai vehicles, shared by Hyundai with the data broker Verisk between 2018 and 2024 through its Driving Score programme, into which drivers who enabled internet connectivity were enrolled by default.
A living company selling its customers' records, as Hyundai itself told Senator Wyden's office. A recurring data-sharing arrangement with a broker, not a one-off sale. GM, the largest sharer (8 million vehicles per the New York Times), would not tell the senators what it was paid. Filed as the deal's value (unit contract), not as a price for one company's records: a multi-year data-sharing arrangement with a broker, which is the market's news rather than a holder's comparison (the rule of 19 Oct 2026 in prices.ts companyDataSales).
$1,043,315.69, or 61 cents per carper company, total paid over six years for one automaker's customer driving data
Cite this
AIData.Broker, “Verisk in the AI training data market”, reviewed 26 Jul 2024. https://www.aidata.markets/companies/verisk
Free to reuse under CC BY 4.0 if you credit AIData.Broker and link to this page. Each row names the publication that stated it, and words quoted from a source keep that source's own terms.