$1 to $4 a minute
A creator's unused footage
Dated 10 Jan 2025Source checked 11 Oct 2026Quote found on its page again 17 Oct 2026Basis: reported
Where it was read
Bloomberg Law, checked 11 Oct 2026
What it is about
Figures it counts in
- $60 to $240 an hour of footageThe valuation's price for high-spec footage (4K, drone, cinematic)
- 55%A creator's realised rate as a share of the bottom of the quoted creator rate
- 14%A creator's realised rate as a share of the top of the quoted creator rate
- $13,000 to $48,000The valuation tool's range for its starting footage
- $95 per hour of videoVideo and footage, offered to holders, per hour of video
Cited in these 2 guides